Spotify Case Study 1: Listener Personas
For my personal case study on redesigning the Spotify Desktop App, before even identifying the problem I needed to understand the "user." In this case, they are the listeners, why they listen to music on Spotify, and what they are searching for in a music service.
These persona studies examine the casual music listener to the obsessed one. Each persona listens to music though new tech, so in designing a multi-screen interface for the user or listener, these personas are tools to make or clarify each decision.
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